“You can’t drink lasagna—CAUSE IT DOESN’T HAVE DRINKABILITY!!”
-Seth Romatelli

Seth would’ve been even more pissed about the Bud Light “drinkability” campaign if he’d known it wasn’t even an original approach. Look at this Crisco ad, it’s even wacker!
Good Housekeeping, December 1943:
“…see how Crisco-frying makes those Franks in Blankets brown and crisp. And they’re so digestible even children may eat ‘em!”
“Ugh, mom, these wood chips you fed me aren’t digestible!” 
(See how it says “point-thrifty frankfurters?” That was because this was from 1943, during WWII, so there was food rationing on a point system. The government controlled how the food that was leftover after the soldiers were fed was divided up, trying to make it fair so that it didn’t become so that only the rich could afford decent food. Since hot dogs are made with pork squeezin’s or something, you could get lots of them with your monthly allotment of meat. Something like steak, though, you’d have to save up your stamps for. -Sethro)

“You can’t drink lasagna—CAUSE IT DOESN’T HAVE DRINKABILITY!!”

-Seth Romatelli

Seth would’ve been even more pissed about the Bud Light “drinkability” campaign if he’d known it wasn’t even an original approach. Look at this Crisco ad, it’s even wacker!

Good Housekeeping, December 1943:

“…see how Crisco-frying makes those Franks in Blankets brown and crisp. And they’re so digestible even children may eat ‘em!”

“Ugh, mom, these wood chips you fed me aren’t digestible!” 

(See how it says “point-thrifty frankfurters?” That was because this was from 1943, during WWII, so there was food rationing on a point system. The government controlled how the food that was leftover after the soldiers were fed was divided up, trying to make it fair so that it didn’t become so that only the rich could afford decent food. Since hot dogs are made with pork squeezin’s or something, you could get lots of them with your monthly allotment of meat. Something like steak, though, you’d have to save up your stamps for. -Sethro)

(via grooveland)

Source: questionableadvice
  1. forthememoryofepicurus reblogged this from aspicandotherdelights and added:
    IT’S DIGESTIBLE!
  2. mygreenfedora reblogged this from my-ear-trumpet
  3. augustina-sullivan reblogged this from meghanconrad
  4. backtothefiveanddime reblogged this from devilduck
  5. whenanimalsgetstuck reblogged this from aspicandotherdelights and added:
    There’s something wrong when you have to advertise the digestibility of a food product. Food…that you can digest! It’s...
  6. plancktoast reblogged this from questionableadvice
  7. wienergirl reblogged this from madadmen
  8. koolkluxkat reblogged this from questionableadvice and added:
    It’s Digestible!
  9. mrjohnnyclay reblogged this from questionableadvice
  10. dreadpiratekhan reblogged this from unseeliequeen and added:
    “It’s Digestible!” …..really? o.O;
  11. uyd4l reblogged this from grooveland and added:
    Seth would’ve been even more pissed about the Bud Light “drinkability” campaign if he’d known it wasn’t even an original...
  12. sedagive reblogged this from devilduck
  13. tragickelly reblogged this from devilduck and added:
    only 9 out of 10 doctors think it’s digestible? Why was the question even asked? That’s like picking up a box of...
  14. kittysneezes reblogged this from devilduck and added:
    That is the best slogan ever.
  15. madadmen reblogged this from devilduck
  16. devilduck reblogged this from yumsville
  17. actualfantasy reblogged this from aspicandotherdelights and added:
    LOL “9 out of 10 doctors say: It’s digestible!”
  18. allyjuice reblogged this from aspicandotherdelights and added:
    I want to know what the 10th doctor thought. There’s an interesting untold story there. I am now also imagining the...
  19. cosmopolites reblogged this from aspicandotherdelights and added:
    9 out of 10 doctors say: “It’s Digestible!”
  20. yumsville reblogged this from aspicandotherdelights
  21. aspicandotherdelights reblogged this from questionableadvice
  22. businessbat reblogged this from questionableadvice and added:
    It’s digestible.
  23. crazyleroy53 reblogged this from atompunk
  24. becksloman reblogged this from my-ear-trumpet
  25. salamandertoast reblogged this from my-ear-trumpet and added:
    9 out of 10 doctors say “IT’S DIGESTIBLE”
  26. juleswinnfieldhasleft reblogged this from alcoholicgifts
  27. alcoholicgifts reblogged this from wolfpangs and added:
    IT’S DIGESTIBLE!!!!!